Filmmaking without limits
The 2006 Experience
Video has always been a powerful storytelling tool, able to deliver a surround-sound narrative through photography, voiceover, interviews, motion graphics, and sound effects. To capture complicated surgeries, our team has always relied on the latest technology to deliver the most impactful and accessible footage possible
But back in 2006, Video was limited in a number of ways, the primary one being that the videographer and the director needed to be on site with the talent to set up the equipment and call the shots
Heavier camera gear, tethered cables, and older video sensors sometimes required intense lights and limited the places we could shoot and the techniques we could use
The 2021 Experience
PROPELLER is breaking new ground by mailing Video Shoot-in-a-box kits to talent all over the world, making it possible to capture and create videos remotely—and meet HCPs where they are without moving an inch. Talent and interviewees with little to no filming experience are able to set up and use the equipment, while PROPELLER delivers behind-the-scenes expertise and coaching through video conferencing
With advancements in camera technology, we can shoot with the smoothest of handheld movements, high up in the sky with drones, and in full 360 degrees for an immersive VR experience
On the post-production side, we are getting more agile as cloud storage, SSD technology, and improvements in video codecs and formats have allowed us to capture and edit high-quality content whenever and wherever we need to
